July 10, 2018 SEO Explained Google is the great, wise guru we all turn to for the answer to everything. Google amasses over 79 percent of desktop searches worldwide. This isn’t breaking news—the world has...
March 22, 2018 Penna Powers Wants to Make the Podcast Bigger Have you ever wondered how an ad gets made? Are you dying to hear the gory, behind-the-scenes details of the marketing world? You’re in luck. We’re excited to announce...
February 16, 2018 Twitter’s Bot Problem is Finally Out of the Bag All the attention has been on Facebook and fake news, yet everyone in the room is missing another issue being Twitter’s massive bot problem. Estimates are circulating that bots are...
January 31, 2018 2018 Silicon Slopes Tech Summit Recap We recently attended the 2018 Silicon Slope Tech Summit to learn about the state of tech in Utah. The conference covered everything from gender equality to the entrepreneurial spirit. Here...
January 19, 2018 How Facebook’s Changes will Affect Your Brand Facebook recently announced major changes to how your newsfeed will look soon. We all know the days have passed where brands organically pushed out their content to waves of engagement,...
November 17, 2017 Penna Powers Earns Seven Awards at the 2017 Golden Spikes Penna Powers took home some serious hardware at the 30th annual Golden Spike Awards Gala on Nov. 16. We earned six Golden Spike awards and one finalist award at the 2017...
November 4, 2017 Vendor Spotlight: Varick Media Campaign minimums got you down? Although all clients and campaigns are significant, they don’t always have budgets for massive campaigns. While there may be a perfect media channel for your...
October 17, 2017 Have You Noticed These Reddit Ads? Reddit has grown from a small community forum to one of the top influential news sources online. Because of its passionate audience, Reddit has the 5th largest website audience in...
October 2, 2017 100 Deadliest Days Cinemagraphs Utah has a serious problem with fatalities on its roadways year-round. However, during the summer months fatal crashes nearly double. In order to create awareness for the Zero Fatalities’ 100...