Content Art Director

Are you a pro at creating social media videos? Penna Powers is seeking a full-time Content Art Director to lead out on video production for social media, as well as other types of visual and multimedia content creation (photography, graphics, etc.). 

This person will be housed in Penna Powers’ creative department and will work day-to-day with our content/social media team. 


Responsibilities

  • Plan and execute video projects for social media from start to finish, including the videography
    • Understanding of visual space
    • Understanding of and ability to optimize lighting
    • Ability to incorporate branding, voice and tone, etc., for a variety of clients
  • Maintain the highest possible standards of content creation, production and engagement
    • Develop creative concepts for videos/content (ability to lead content creative projects from ideation to production)
    • Present and communicate strategic ideas to internal team and clients
    • Manage logistics of shooting, directing on-screen talent, editing and post-production
    • Work with Production Manager to coordinate talent, voiceover, video production partners, etc. (third-party vendors)
    • Work with Content Managers and Account Management Teams to obtain approvals of initial outlines and final videos for posting
  • Work with Content Managers to act on quick-turn opportunities and social media trends
  • Hybrid schedule (need to be able to come into the office at least 3 days per week, and travel to and from from Utah/Wasatch Front filming locations)
  • Be curious, think critically, continue to seek knowledge, and keep up with trends
  • Be a team player at all times internally, with clients, and with external partners

Qualifications, Skills and Experience

  • 5+ years of experience in creative content production (portfolio review and/or reel of previous work required; social media video experience preferred)
  • Familiar with nuances of creating content for social media vs other types of video:
    • Basic understanding of the metrics, analytics, and algorithms that relate to video performance on social media
    • Understanding of storytelling through video, including social media video elements such as hooks and payoffs
    • Up-to-date with creative trends, industry trends, technology, and best practices 
    • Familiar with video creation within social media and content creation apps (Instagram, CapCut, etc.)
  • Ability to think strategically on your own as well as in a group
  • Ability to create strong brands and be a steward for already established brands
  • Strong verbal presentation and written communication skills
  • Ability to create thought-provoking, creative solutions that meet or exceed customer expectations
  • Strong conflict resolution skills
  • Professional demeanor with a kind heart and passion for great work
  • Superb organizational skills to coordinate complicated projects
  • Solid knowledge and application of Adobe Creative Suite

Benefits

This is a full-time position, needed as soon as possible. The compensation package includes competitive salary, travel reimbursement, medical benefits (health/dental/life/LTD/STD/vision insurance), paid vacation, 401(k) with employer match and profit sharing. 

We like our employees to have fun and be creative. We hold company events throughout the year including monthly birthday celebrations, half-day Fridays during the summer, annual volunteering day, family Lagoon Day, summer BBQs, a Halloween party, a Thanksgiving bowl-fet, and a Christmas party. Casual dress code and a non-corporate atmosphere make Penna Powers a fun place to work and learn in a team environment.

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